Cookie Policy
Last updated: 20 September 2026
1. About this policy
This policy explains how Blackridge Overland Ltd uses cookies and similar browser storage on blackridgeoverland.co.uk. Our company number is 17277012 and our privacy contact is sales@blackridgeoverland.com.
2. What cookies and local storage are
Cookies are small text files placed on your device by a website. Local storage is a similar browser feature that allows a website to remember a setting. Some technologies are necessary for a website to work; others, such as analytics, require your choice.
3. Technologies we use
| Technology | Purpose | Category | Typical duration |
|---|---|---|---|
bro_consent local storage | Remembers whether you selected “Accept analytics” or “Essential only”. | Essential preference | Until browser storage is cleared |
| WordPress security or session cookies | Support essential administration, security and logged-in functionality. Ordinary visitors are not asked to create an account. | Strictly necessary | Session or limited duration |
_ga and _ga_* | Google Analytics helps us understand visits, pages viewed and general website performance. | Optional analytics | Up to 2 years, subject to Google’s settings |
| Shopify checkout cookies | Operate the cart, checkout, fraud prevention and payment process when you use the online shop. | Essential to the requested shop/checkout service | Set by Shopify according to its policies |
We do not currently use advertising or behavioural-targeting cookies on this website.
4. Your choice
When you first visit, you can choose:
- Accept analytics: essential technologies operate and Google Analytics may be loaded.
- Essential only: optional analytics is not loaded.
You can change your choice by clearing this website’s cookies and local storage in your browser, then revisiting the site. You can also block or delete cookies using your browser settings, although blocking essential technologies may affect site or checkout functions.
5. Third-party services
Google and Shopify may process information under their own privacy and cookie policies when their services are used. Shopify checkout may open on a Shopify-controlled domain. Please review the notices provided by those services for further details.
6. Updates and contact
We may update this policy when our website, providers or legal obligations change. Questions can be sent to sales@blackridgeoverland.com.
For wider information about how we use personal information, see our Privacy Policy.